Color
Institutional Palette
The official colors for Northern Arizona University are Pantone® 282 NAU True Blue and Pantone® 3514 NAU Gold. True Blue is our signature color and should appear as the dominant color in all university communications.
Formulas for 4-color process, RGB, and hex colors are provided here. Use only these approved formulas for all print and digital applications.
NAU TRUE BLUEPantone® 282 C C100 M60 Y0 K70 R0 G51 B102 HEX 002454 | NAU GOLDPantone® 3514 C |
Secondary Palette
The secondary palette consists of accent colors used to support NAU Gold and True Blue. These colors should never dominate the primary institutional colors, instead they should be used sparingly to add vibrancy or visual interest. Where the NAU Gold and True Blue are well established, it’s permissible to introduce colors from the secondary palette. Consider an 80/20 balance favoring the primary institutional colors.
MONSOONPantone® 436 C C24 M24 Y26 K0 R195 G184 B178 HEX C3B8B2 | FALL ASPENPantone® 116 C |
SUNSETPantone® 158 C C0 M66 Y99 K0 R244 G119 B34 HEX F68300 | SUMMER SHADEPantone® 356 C |
RED ROCKPantone® 173 C C11 M87 Y100 K2 R213 G68 B28 HEX CF4527 | SUPAIPantone® 7467 C |
SKYPantone® 299 C C85 M19 Y0 K0 R0 G157 B220 HEX 41B6E6 | TWILIGHTPantone® 300 C |
Please be sure to use the specific color conversion numbers for these Pantone selections.
*Sky blue should be used sparingly to ensure the visual impression of the NAU brand remains dark blue—NAU True Blue.