Instructional Leadership, emphasis: K-12 School Leadership (MEd)
Students standing by the N A U sign.
  1. NAU
  2. Marketing
  3. That’s NAU brand campaign

That’s NAU

Our brand campaign

This brand campaign theme represents all four of the NAU brand pillars: valuable opportunity, inclusive community, supportive faculty, and bold impact. That’s NAU provides an opportunity to naturally frame the messaging and conversation around specific aspects of the pillars, promise, and personality.

The creative approach supports positioning NAU as a distinctive place offering a wealth of opportunities and benefits to students from a wide variety of backgrounds. In terms of messaging and visuals, the concept is powerful, direct, succinct, and a reflection of the culture and community at NAU.

Marketing resources

Get familiar with the NAU brand

Student presenting in front of a group.

Before you get started on a major marketing product, we recommend learning more about our university brand and marketing guidelines.

Become a brand ambassador
Brand development