Style guides

Branding goes beyond just a logo. It shapes the way the world perceives us. The NAU brand experience encompasses visuals, messages, branded objects, and interactions. You can find all brand-related style guidelines at the Brand Center, including:

Visual identity guide

• Logos
• Color palettes
• Typography
• Louie
• University seal
• Athletics brand
• Email signature
• Email campaign
• Social media presence
• Photography

Written Content Guide

• Brand voice and tone [link, missing page/file]
• Content repository [link, missing page/file]
• Web content creation guide [link, missing page/file]
• Editorial writing style guide
• Messaging guide [link, missing page/file]

Merchandise and licensing guide [link, missing page/file]

If you still have questions, please contact us. We’d be happy to help.