Get to know your mascot (H2)
The following paragraphs demonstrate the proper use of
heading styles (H2, H3, H4, H5) and the content that should follow.
Northern Arizona University proudly regards the lumberjack
as the school’s official mascot. Learn
more about the cultural significance of our iconic mascot.
Read moreThe H2 heading style contains
content that is typically introductory in nature and gives a broad overview of
what will follow. Users briefly scan a page for content before committing to
reading it. The goal of the H2 heading style is to be brief, yet interesting
enough to capture the web visitor's attention.
Lumberjack culture (H3)
A lumberjack is a worker in the logging industry who
performs the initial harvesting and transportation of trees. In a period of advanced
industrial development and modernization, logging remains a traditional
business.
Read moreThe H3 is secondary detail to
the H2 and highlights the real purpose of the page’s content. The H3 heading
style delves deeper into the topic introduced with the H2 heading style.
Lumberjacks in popular culture (H4)
In popular culture, the stereotypical cliché of a lumberjack
is a strong, burly, bearded man who lives to brave the natural environment
while taking great pride in his physical strength and masculinity. Lumberjacks
are depicted wearing suspenders, long-sleeved plaid flannel shirts, and heavy
chainsaw boots. The lives of loggers have been documented on multiple American
reality television series, including:
- Ax Men (The History Channel)
- American Loggers (The Discovery Channel)
- The Lumberjack TV Series (The Sports Network)
Read moreThe
H4 heading style is reserved for specific facets of the H3 heading style. The
H4 offers in-depth information about the
topic. As demonstrated below, H4s can be used for multiple topics that are on
the same sublevel under the H3.
Lumberjacks in folklore (H4)
The protagonists in Lumberjack folklore are often portrayed
as simple yet noble professionals who fall into the typical lumberjack clichés.
The protagonists of these stories are often pitted against obstacles and
devices that directly contradict and threaten their profession and way of life.
Read moreFor content that is even more
granular in nature than H4 content, the H5 header is available. However, when
content is filtered down to this extent, it is recommended the page writer reevaluate
the content and determine the information could be better condensed or even
redirected to another page.
Lumberjack as a folk hero (H5)
The most famous lumberjack folk hero, arguably, is Joseph
Montferrand, better known as Big Joe Mufferaw. Montferrand was a
French-Canadian logger known for his physical prowess and desire to protect the
French Canadian loggers’ way of life.
Lumberjack folk music (H5)
Lumberjacks rapidly developed their own distinctive musical
culture of work songs. Many were based on traditional European folk tunes, with
lyrics that reflected the lives, experiences, and concerns of lumberjacks. Themes
would often include:
- cutting
- hauling
- rolling
- driving